---
title: UK IT services & resellers media reputation tracker – August 2026
canonical_url: https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08
type: dataset
publisher: Omniscan
sector: UK IT Services & Resellers
period: August 2026
coverage_start: '2026-08-01'
coverage_end: '2026-08-31'
date_published: '2026-09-01'
last_updated: '2026-09-01'
organisations: 7
articles_analysed: 195
mentions: 134
data_download: https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08/data.json
summary: Computacenter had the highest average monthly share of coverage (30.6%) among
  7 providers in UK earned media from 1 August 2026 to 31 August 2026, ahead of Softcat
  (22.4%) and Kainos (22.4%).
---

# UK IT services & resellers media reputation tracker: August 2026 (1 August 2026–31 August 2026)

> Computacenter had the highest average monthly share of coverage (30.6%) among 7 providers in UK earned media from 1 August 2026 to 31 August 2026, ahead of Softcat (22.4%) and Kainos (22.4%). Civica had the most favourable net tone (+100). Omniscan analysed 195 articles containing 134 mentions of the providers tracked.

Interactive version: https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08

## UK IT Services & Resellers ranking by share of coverage, August 2026

| Rank | Organisation | Average monthly share of coverage | Mentions | Positive | Neutral | Negative | Net tone |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 1 | Computacenter | 30.6% | 41 | 61% | 37% | 2% | +59 |
| 2 | Softcat | 22.4% | 30 | 20% | 67% | 13% | +7 |
| 2 | Kainos | 22.4% | 30 | 73% | 23% | 4% | +70 |
| 4 | Bytes Technology | 20.1% | 27 | 19% | 81% | 0% | +19 |
| 5 | OneAdvanced | 2.2% | 3 | 67% | 0% | 33% | +33 |
| 6 | Civica | 1.5% | 2 | 100% | 0% | 0% | +100 |
| 7 | FDM Group | 0.7% | 1 | 0% | 0% | 100% | −100 |

## Providers in detail

### Computacenter

**Computacenter led as AI demand broadened its media profile**

Computacenter ranked 1st of 7 by average monthly share of coverage (30.6%) in the UK IT Services & Resellers benchmark for August 2026, with 41 mentions and a net tone of +59.

August retained first place despite share falling to 30.6%, while coverage broadened across financial markets, AI and digital services, workforce data and business-model scrutiny. August 2026: volume slipped by one to 41 and share fell 25.4 points to 30.6%, while rank remained first; stories included a Peel Hunt upgrade and Nvidia-related interest in AI-infrastructure stocks. Computacenter led London technology shares higher as Nvidia's results improved sentiment around AI infrastructure spending. The article stresses that this is an indirect sentiment effect rather than evidence of a direct change in Computacenter's fundamentals. Revelio Labs estimates that Computacenter employed about 20,300 people globally as of March 2026, up 0.5% year on year. It reports 1,443 active job postings in 2026 and neutral but declining employee sentiment.

Key messages:

- Computacenter led London technology shares higher as Nvidia's results improved sentiment around AI infrastructure spending. The article stresses that this is an indirect sentiment effect rather than evidence of a direct change in Computacenter's fundamentals.
- Revelio Labs estimates that Computacenter employed about 20,300 people globally as of March 2026, up 0.5% year on year. It reports 1,443 active job postings in 2026 and neutral but declining employee sentiment.
- The article links Computacenter's hardware, deployment and managed-services business to AI and data-centre spending. It notes that enterprise refresh cycles, public-sector procurement and international demand shape its pipeline.
- Computacenter shares reached a record high following Nvidia-related momentum and a broker upgrade with a 6,000p target. The coverage links investor optimism to the group's AI-infrastructure positioning.
- An Employment Appeal Tribunal upheld the dismissal of a former Computacenter employee for gross misconduct after he sent amorous messages to a colleague. His unfair-dismissal, harassment and discrimination claims were rejected.

Leading themes:

- Financial Results & Markets: 48.8% of Computacenter's coverage (theme index 1.08, net tone +90)
- AI, Cloud & Digital Services: 36.6% of Computacenter's coverage (theme index 1, net tone +33)
- Other: 4.9% of Computacenter's coverage (theme index 0.91, net tone 0)

Notable positive coverage:

- 27 August 2026, proactiveinvestors.com: [Computacenter leads London tech higher as Nvidia halo lifts sentiment](https://www.proactiveinvestors.com/companies/news/1097704/computacenter-leads-london-tech-higher-as-nvidia-halo-lifts-sentiment-1097704.html). Computacenter shares rose after Nvidia's results boosted sentiment around AI infrastructure. The article notes that Computacenter's exposure is indirect, with performance driven by enterprise refresh cycles and public-sector contracts.
- 31 August 2026, reveliolabs.com: [Computacenter Number of Employees 2026 | Employee Count & Headcount Data](https://www.reveliolabs.com/companies/computacenter/employees). Revelio Labs estimates that Computacenter employed about 20,300 people globally as of March 2026, up 0.5% year on year. It reports 1,443 active job postings in 2026 and neutral but declining employee sentiment.
- 31 August 2026, kalkinemedia.com: [What Changed For Computacenter As Data-Centre Spending Ran Hot Before The Long Weekend?](https://kalkinemedia.com/uk/stocks/technology/what-changed-for-computacenter-as-data-centre-spending-ran-hot-before-the-long-weekend). The article links Computacenter's hardware, deployment and managed-services business to AI and data-centre spending. It notes that enterprise refresh cycles, public-sector procurement and international demand shape its pipeline.

Notable negative coverage:

- 1 August 2026, metro.co.uk: ['Psychic' sacked for telling female new starter they already met 'in his dreams'](https://metro.co.uk/2026/08/01/psychic-sacked-telling-female-new-starter-already-met-in-dreams-29274200/). An Employment Appeal Tribunal upheld the dismissal of a former Computacenter employee for gross misconduct after he sent amorous messages to a colleague. His unfair-dismissal, harassment and discrimination claims were rejected.

- [Computacenter deep dive](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08?entity=computacenter&view=deep-dive)
- [Computacenter PDF report](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08/reports/computacenter.pdf)

### Softcat

**Results and AI demand underpinned Softcat’s third-place media position**

Softcat ranked 2nd of 7 by average monthly share of coverage (22.4%) in the UK IT Services & Resellers benchmark for August 2026, with 30 mentions and a net tone of +7.

In August 2026, Softcat recorded 30 mentions, 22.4% of cohort coverage and rank #2, with net sentiment of +7. Coverage focused on AI, Cloud & Digital Services. August 2026: share increased 17.1 points to 22.4% and rank improved to second; investor-focused stories examined Softcat’s AI infrastructure exposure, services model and cost and execution risks. The Metropolitan Police selected Softcat and Computacenter for a £252m VAR framework for technology products and services. Softcat separately won the £120m primary-VAR contract, ahead of Computacenter. The article says Softcat's latest annual results showed double-digit revenue growth, solid operating profit and strong cash generation. It frames the shares around the durability of corporate IT and public-sector spending. Softcat is presented as a reseller and integrator positioned to benefit from enterprise AI infrastructure spending. The article highlights demand for networking, storage, deployment and support, while noting physical buildout constraints.

Key messages:

- The Metropolitan Police selected Softcat and Computacenter for a £252m VAR framework for technology products and services. Softcat separately won the £120m primary-VAR contract, ahead of Computacenter.
- The article says Softcat's latest annual results showed double-digit revenue growth, solid operating profit and strong cash generation. It frames the shares around the durability of corporate IT and public-sector spending.
- Softcat is presented as a reseller and integrator positioned to benefit from enterprise AI infrastructure spending. The article highlights demand for networking, storage, deployment and support, while noting physical buildout constraints.
- Softcat is described as resilient amid a weaker mid-cap market, with AI readiness reshaping corporate hardware, networking and services budgets. The article also flags long procurement cycles and public-sector budget scrutiny as risks.
- Deutsche Bank upgraded Bytes to buy and raised its target price to 500p, while downgrading Softcat to hold despite lifting its target price. The note cites a recovery in UK software and IT-services shares and changing perceptions of AI disruption.

Leading themes:

- Financial Results & Markets: 40.0% of Softcat's coverage (theme index 0.83, net tone −17)
- AI, Cloud & Digital Services: 40.0% of Softcat's coverage (theme index 1.12, net tone +17)
- Other: 6.7% of Softcat's coverage (theme index 1.39, net tone 0)

Notable positive coverage:

- 26 August 2026, publictechnology.net: [Met Police picks UK reseller heavyweights for £370m deals](https://www.publictechnology.net/2026/08/26/public-order-justice-and-rights/met-police-picks-uk-reseller-heavyweights-for-370m-deals/). The Metropolitan Police selected Softcat and Computacenter for a £252m VAR framework for technology products and services. Softcat separately won the £120m primary-VAR contract, ahead of Computacenter.
- 31 August 2026, ad-hoc-news.de: [Softcat stock holds firm as investors look to the latest annual results](https://www.ad-hoc-news.de/boerse/news/corporate-news/softcat-stock-holds-firm-as-investors-look-to-the-latest-annual-results/70028648). The article says Softcat's latest annual results showed double-digit revenue growth, solid operating profit and strong cash generation. It frames the shares around the durability of corporate IT and public-sector spending.
- 28 August 2026, ad-hoc-news.de: [Softcat stock holds steady as August 2026 trading focus shifts](https://www.ad-hoc-news.de/boerse/news/corporate-news/softcat-stock-holds-steady-as-august-2026-trading-focus-shifts/70016896). Softcat's latest half-year results showed revenue up 6.8% and operating profit up 12.3%. The article reports its share price was steady as investors assessed that earnings backdrop.

Notable negative coverage:

- 26 August 2026, proactiveinvestors.com: [Deutsche Bank upgrades Bytes and Cerillion, cuts Softcat](https://www.proactiveinvestors.com/companies/news/1097629/deutsche-bank-upgrades-bytes-and-cerillion-cuts-softcat-1097629.html). Deutsche Bank upgraded Bytes to buy and raised its target price to 500p, while downgrading Softcat to hold despite lifting its target price. The note cites a recovery in UK software and IT-services shares and changing perceptions of AI disruption.
- 26 August 2026, sharecast.com: [Broker tips: Chesnara, Applied Nutrition, Softcat, Bytes Technology](https://www.sharecast.com/amp/news/broker-recommendations-/broker-tips--23384424.html). Deutsche Bank upgraded Bytes Technology to buy and raised its target price to 500p, while cutting Softcat to hold and raising its target to 2,140p. The broker cited strong sector performance and improved sentiment on AI disruption risks.
- 26 August 2026, sharecast.com: [Deutsche Bank downgrades Softcat, upgrades Bytes Technology](https://www.sharecast.com/news/broker-recommendations/deutsche-bank-downgrades-softcat-upgrades-bytes-technology--23380106.html). Deutsche Bank upgraded Bytes Technology to buy with a higher price target and downgraded Softcat to hold. The bank referenced improved sentiment towards software and IT-services business models.

- [Softcat deep dive](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08?entity=softcat&view=deep-dive)
- [Softcat PDF report](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08/reports/softcat.pdf)

### Kainos

**Kainos builds second-place profile through contracts, results and hiring**

Kainos ranked 2nd of 7 by average monthly share of coverage (22.4%) in the UK IT Services & Resellers benchmark for August 2026, with 30 mentions and a net tone of +70.

In August 2026, Kainos recorded 30 mentions, 22.4% of cohort coverage and rank #2, with net sentiment of +70. Coverage focused on Financial Results & Markets. August 2026: share rose 18.4 points to 22.4% and rank improved from fourth to second; stories included upgraded FY27 revenue and profit guidance. August 2026: raised FY27 guidance after strong trading and continued contract wins — Sharecast. Panmure Liberum reiterated its buy rating after Kainos upgraded FY27 guidance, citing public-sector demand and strong Digital Services order intake. The article expects increased revenue and profit forecasts, supported by government contracts and backlog. Kainos chief people officer Colette Kidd discusses the company’s plans to hire 340 people. The article says Kainos is embracing AI and argues it will not replace jobs.

Key messages:

- Panmure Liberum reiterated its buy rating after Kainos upgraded FY27 guidance, citing public-sector demand and strong Digital Services order intake. The article expects increased revenue and profit forecasts, supported by government contracts and backlog.
- Kainos chief people officer Colette Kidd discusses the company’s plans to hire 340 people. The article says Kainos is embracing AI and argues it will not replace jobs.
- Kainos was among the sharpest London mid-cap fallers amid weaker sentiment towards AI-linked technology shares. The article also cites cautious corporate IT spending and public-sector procurement timing.
- The article reviews Kainos's position as a UK digital-services and transformation provider after a mixed week for London technology shares. It says AI demand has so far favoured infrastructure and software owners more visibly than consulting-led delivery businesses.
- The article examines Kainos's exposure to UK public-sector digital-transformation demand and the potential effect of fiscal conditions on contract timing. It describes the group's digital services, Workday implementation and software-product activities.

Leading themes:

- Financial Results & Markets: 63.3% of Kainos's coverage (theme index 1.53, net tone +84)
- AI, Cloud & Digital Services: 30.0% of Kainos's coverage (theme index 0.78, net tone +44)
- People, Skills & Leadership: 3.3% of Kainos's coverage (theme index 0.87, net tone +100)

Notable positive coverage:

- 18 August 2026, proactiveinvestors.com: [Kainos secures 'buy' rating from Panmure Liberum on government contract expansion](https://www.proactiveinvestors.com/companies/news/1097194/kainos-secures-buy-rating-from-panmure-liberum-on-government-contract-expansion-1097194.html). Panmure Liberum reiterated a buy rating on Kainos after it raised FY27 guidance. The broker cited strong public-sector digital-services demand, including central-government contracts, and projected higher consensus revenue and profit forecasts.
- 18 August 2026, uk.finance.yahoo.com: [Kainos signals profit upgrade as Workday and digital divisions sustain double-digit expansion](https://uk.finance.yahoo.com/news/kainos-signals-profit-upgrade-workday-074000577.html). Kainos expects annual revenue and adjusted profit before tax comfortably ahead of market expectations. Strong Digital Services trading, new contracts and double-digit growth in its Workday divisions support the upgraded guidance.
- 18 August 2026, techmarketview.com: [Kainos on course for a 20% growth year](https://www.techmarketview.com/ukhotviews/archive/2026/08/18/kainos-on-course-for-a-20-growth-year). Kainos expects FY27 revenue and adjusted profit to exceed market expectations after record bookings and backlog growth. The article highlights continued Digital Services demand and growth in its Workday businesses.

Notable negative coverage:

- 25 August 2026, kalkinemedia.com: [Kainos Tumbles Today — Why Are UK Technology Mid-Caps Losing Altitude?](https://kalkinemedia.com/uk/stocks/midcap/kainos-tumbles-today-why-are-uk-technology-mid-caps-losing-altitude). Kainos was among the sharpest London mid-cap fallers amid weaker sentiment towards AI-linked technology shares. The article also cites cautious corporate IT spending and public-sector procurement timing.

- [Kainos deep dive](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08?entity=kainos&view=deep-dive)
- [Kainos PDF report](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08/reports/kainos.pdf)

### Bytes Technology

**Bytes visibility shifted from contracts to scrutiny and strategic realignment**

Bytes Technology ranked 4th of 7 by average monthly share of coverage (20.1%) in the UK IT Services & Resellers benchmark for August 2026, with 27 mentions and a net tone of +19.

Deutsche Bank upgraded Bytes to buy and raised its target price to 500p, while downgrading Softcat to hold despite lifting its target price. The note cites a recovery in UK software and IT-services shares and changing perceptions of AI disruption. Deutsche Bank upgraded Bytes to buy and raised its target price to 500p, while downgrading Softcat to hold despite lifting its target price. The note cites a recovery in UK software and IT-services shares and changing perceptions of AI disruption. Bytes Technology is profiled as a UK provider combining AI with software licensing, cloud and cybersecurity services. The article places its AI offering within broader enterprise digital-transformation demand. A market commentary focuses on Bytes Technology amid selective sentiment toward software resellers and customer technology-budget scrutiny. It does not report a specific new Bytes contract, result or operational event.

Key messages:

- Deutsche Bank upgraded Bytes to buy and raised its target price to 500p, while downgrading Softcat to hold despite lifting its target price. The note cites a recovery in UK software and IT-services shares and changing perceptions of AI disruption.
- Bytes Technology is profiled as a UK provider combining AI with software licensing, cloud and cybersecurity services. The article places its AI offering within broader enterprise digital-transformation demand.
- A market commentary focuses on Bytes Technology amid selective sentiment toward software resellers and customer technology-budget scrutiny. It does not report a specific new Bytes contract, result or operational event.
- A market commentary uses Bytes Technology Group as its main lens for discussion of divergent sentiment among technology resellers. It provides no material company-specific operational disclosure.
- Coronation Fund Managers reduced its disclosed voting-rights stake in Bytes Technology from 24.76% to 23.48%. It remains a major shareholder with 54.15 million directly held voting shares.

Leading themes:

- AI, Cloud & Digital Services: 44.4% of Bytes Technology's coverage (theme index 1.29, net tone +8)
- Financial Results & Markets: 37.0% of Bytes Technology's coverage (theme index 0.76, net tone +40)
- Other: 11.1% of Bytes Technology's coverage (theme index 2.97, net tone 0)

Notable positive coverage:

- 26 August 2026, sharecast.com: [Broker tips: Chesnara, Applied Nutrition, Softcat, Bytes Technology](https://www.sharecast.com/amp/news/broker-recommendations-/broker-tips--23384424.html). Deutsche Bank upgraded Bytes Technology to buy and raised its target price to 500p, while cutting Softcat to hold and raising its target to 2,140p. The broker cited strong sector performance and improved sentiment on AI disruption risks.
- 26 August 2026, sharecast.com: [Deutsche Bank downgrades Softcat, upgrades Bytes Technology](https://www.sharecast.com/news/broker-recommendations/deutsche-bank-downgrades-softcat-upgrades-bytes-technology--23380106.html). Deutsche Bank upgraded Bytes Technology to buy with a higher price target and downgraded Softcat to hold. The bank referenced improved sentiment towards software and IT-services business models.
- 26 August 2026, proactiveinvestors.com: [Deutsche Bank upgrades Bytes and Cerillion, cuts Softcat](https://www.proactiveinvestors.com/companies/news/1097629/deutsche-bank-upgrades-bytes-and-cerillion-cuts-softcat-1097629.html). Deutsche Bank upgraded Bytes to buy and raised its target price to 500p, while downgrading Softcat to hold despite lifting its target price. The note cites a recovery in UK software and IT-services shares and changing perceptions of AI disruption.

- [Bytes Technology deep dive](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08?entity=bytestechnology&view=deep-dive)
- [Bytes Technology PDF report](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08/reports/bytestechnology.pdf)

### OneAdvanced

**Public Sector & Government IT shaped OneAdvanced's media profile during August 2026**

OneAdvanced ranked 5th of 7 by average monthly share of coverage (2.2%) in the UK IT Services & Resellers benchmark for August 2026, with 3 mentions and a net tone of +33.

In August 2026, OneAdvanced recorded 3 mentions, 2.2% of cohort coverage and rank #5, with net sentiment of +33. Scottish GPs report glitches and performance problems during the NHS Scotland rollout of the Vision 3 clinical IT system. OneAdvanced, which acquired Vision owner INPS, says it is working with NHS Scotland and practices to resolve issues. OneAdvanced signed an MoU with Cosine to co-design Lumen Sovereign, a UK sovereign frontier AI model for regulated and essential-service sectors. The partnership supports OneAdvanced's strategy to embed governed, sovereign AI into sector-specific workflows. OneAdvanced says its acquisition of the Vision electronic patient record system completes a set of NHS Scotland platforms spanning primary, urgent, secondary and out-of-hours care. The company outlines plans to join patient information across services and support clinical research and trials. Public Sector & Government IT accounted for 2 mentions. This small sample is directional: it describes the articles found in August but is not large enough to establish a durable reputation pattern.

Key messages:

- OneAdvanced recorded 3 mentions in August, so the findings are directional.
- Scottish GPs report glitches and performance problems during the NHS Scotland rollout of the Vision 3 clinical IT system. OneAdvanced, which acquired Vision owner INPS, says it is working with NHS Scotland and practices to resolve issues.
- OneAdvanced signed an MoU with Cosine to co-design Lumen Sovereign, a UK sovereign frontier AI model for regulated and essential-service sectors. The partnership supports OneAdvanced's strategy to embed governed, sovereign AI into sector-specific workflows.

Leading themes:

- Public Sector & Government IT: 66.7% of OneAdvanced's coverage (theme index 29.11, net tone 0)
- AI, Cloud & Digital Services: 33.3% of OneAdvanced's coverage (theme index 0.91, net tone +100)

Notable positive coverage:

- 5 August 2026, techmarketview.com: [TechMarketView](https://www.techmarketview.com/ukhotviews/archive/2026/08/05/oneadvanced-adds-workflow-depth-to-cosine-sovereign-ai). OneAdvanced signed an MoU with Cosine to co-design Lumen Sovereign, a UK sovereign frontier AI model for regulated and essential-service sectors. The partnership supports OneAdvanced's strategy to embed governed, sovereign AI into sector-specific workflows.
- 31 August 2026, healthandcare.scot: [NHS IT ready to take ’transformative’ step](https://healthandcare.scot/stories/4373/oneadvanced-thompson-nhs-it-docman-vision-odyssey-adastra-scotland). OneAdvanced says its acquisition of the Vision electronic patient record system completes a set of NHS Scotland platforms spanning primary, urgent, secondary and out-of-hours care. The company outlines plans to join patient information across services and support clinical research and trials.

Notable negative coverage:

- 12 August 2026, heraldscotland.com: [Scotland's GPs left 'gazing into chasm' as new NHS clinical IT system hit by glitches](https://www.heraldscotland.com/news/26456097.bug-filled-vision-3-software-scottish-gps-keeps-crashing/). Scottish GPs report glitches and performance problems during the NHS Scotland rollout of the Vision 3 clinical IT system. OneAdvanced, which acquired Vision owner INPS, says it is working with NHS Scotland and practices to resolve issues.

- [OneAdvanced deep dive](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08?entity=oneadvanced&view=deep-dive)
- [OneAdvanced PDF report](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08/reports/oneadvanced.pdf)

### Civica

**People, Skills & Leadership shaped Civica's media profile during August 2026**

Civica ranked 6th of 7 by average monthly share of coverage (1.5%) in the UK IT Services & Resellers benchmark for August 2026, with 2 mentions and a net tone of +100.

In August 2026, Civica recorded 2 mentions, 1.5% of cohort coverage and rank #6, with net sentiment of +100. Civica partnered with women-in-tech community SheCanCode to support mentoring, learning, networking and career development. The partnership is framed as supporting Civica's diverse talent pipeline and GovTech strategy. People, Skills & Leadership accounted for 2 mentions. This small sample is directional: it describes the articles found in August but is not large enough to establish a durable reputation pattern.

Key messages:

- Civica recorded 2 mentions in August, so the findings are directional.
- Civica partnered with women-in-tech community SheCanCode to support mentoring, learning, networking and career development. The partnership is framed as supporting Civica's diverse talent pipeline and GovTech strategy.
- People, Skills & Leadership accounted for 2 mentions.

Leading themes:

- People, Skills & Leadership: 100.0% of Civica's coverage (theme index 44, net tone +100)

Notable positive coverage:

- 14 August 2026, techmarketview.com: [TechMarketView](https://www.techmarketview.com/ukhotviews/archive/2026/08/14/civica-backs-women-in-tech-through-shecancode-partnership). Civica partnered with women-in-tech community SheCanCode to support mentoring, learning, networking and career development. The partnership is framed as supporting Civica's diverse talent pipeline and GovTech strategy.
- 18 August 2026, technologyreseller.uk: [Women in tech community boosted by global tech firm partnership](https://technologyreseller.uk/women-in-tech-community-boosted-by-global-tech-firm-partnership/). Civica became a corporate ambassador of SheCanCode to support mentoring, learning and career-development opportunities for women in technology. The partnership is positioned as part of Civica's inclusion efforts.

- [Civica deep dive](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08?entity=civica&view=deep-dive)
- [Civica PDF report](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08/reports/civica.pdf)

### FDM Group

**Financial Results & Markets shaped FDM Group's media profile during August 2026**

FDM Group ranked 7th of 7 by average monthly share of coverage (0.7%) in the UK IT Services & Resellers benchmark for August 2026, with 1 mentions and a net tone of −100.

In August 2026, FDM Group recorded 1 mention, 0.7% of cohort coverage and rank #7, with net sentiment of -100. FDM Group reported first-half revenue down 19% to £78.6m and pre-tax profit down 49% to £4.1m. Its shares fell despite tentative signs of recovery. Financial Results & Markets accounted for 1 mention. This small sample is directional: it describes the articles found in August but is not large enough to establish a durable reputation pattern.

Key messages:

- FDM Group recorded 1 mention in August, so the findings are directional.
- FDM Group reported first-half revenue down 19% to £78.6m and pre-tax profit down 49% to £4.1m. Its shares fell despite tentative signs of recovery.
- Financial Results & Markets accounted for 1 mention.

Leading themes:

- Financial Results & Markets: 100.0% of FDM Group's coverage (theme index 2.18, net tone −100)

Notable negative coverage:

- 3 August 2026, investorschronicle.co.uk: [FDM fails to convince market of turnaround](https://www.investorschronicle.co.uk/content/08ad73ba-6ab0-4a04-b303-b2c5c3049087). FDM Group reported first-half revenue down 19% to £78.6m and pre-tax profit down 49% to £4.1m. Its shares fell despite tentative signs of recovery.

- [FDM Group deep dive](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08?entity=fdmgroup&view=deep-dive)
- [FDM Group PDF report](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08/reports/fdmgroup.pdf)

## Methodology

- **Share of coverage**: an organisation's mentions divided by all mentions of the organisations tracked in the same sector that month, in UK earned media. It is the central measure of media visibility in Omniscan benchmarks. "Average monthly share" is the mean of the monthly shares across the reporting period.
- **Mention**: one article that covers an organisation, classified as positive, neutral or negative in tone. Articles are deduplicated, and an organisation's own websites and passing sponsorship name-checks are excluded, so only earned media counts.
- **Net tone**: positive mentions minus negative mentions, as a percentage of all mentions (range −100 to +100).
- **Themes**: every article is assigned to one of the sector's editorial themes. A theme index above 1 means the organisation is covered on that theme more than its peers are; below 1 means less.
- **Calculation**: every figure is computed directly from the classified articles; narrative summaries are checked against those figures.
- **Sources**: UK national and international, trade and specialist, regional and local, and aggregator and syndication earned media.

## Other UK IT Services & Resellers editions

- [UK IT services & resellers media reputation tracker – 2026 year to date](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-ytd.md)
- [UK IT services & resellers media reputation tracker – H1 2026](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-h1.md)
- [UK IT services & resellers media reputation tracker – July 2026](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-07.md)
- [UK IT services & resellers media reputation tracker – September 2026](https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-09.md)
- [All Omniscan media benchmarks](https://www.omniscan.ai/benchmarks.md)

## How to cite

Omniscan, "UK IT services & resellers media reputation tracker", August 2026 (1 August 2026–31 August 2026), published 1 September 2026. https://www.omniscan.ai/benchmarks/uk-it-services-resellers-2026-08