Omniscan intelligence · 1 January 2026–30 June 2026

UK grocers media benchmark

Compare share of voice, sentiment and themes for Sainsbury's, Tesco, Asda and 8 peers across 9,726 UK earned-media mentions, Jan–Jun 2026.

Reporting period
1 January 2026–30 June 2026
Articles analysed
8,781
Earned-media mentions
9,726
Organisations compared
11

Organisations in the benchmark

  • Sainsbury's
  • Tesco
  • Asda
  • Morrisons
  • Aldi
  • Lidl
  • M&S
  • Waitrose
  • Co-op
  • Ocado
  • Iceland

What the benchmark compares

Explore share of voice, monthly visibility, coverage volume, positive and negative sentiment, net media tone and editorial themes. Compare the full cohort, then open an organisation-level deep dive for its news-cycle movement, leading themes and coverage evidence.

Tesco led average share of voice at 15.6%.